Our illustrious leader embodies the optimisers’ culture: part programmer, part solution designer, part sales evangelist, 100% solution focused. Vlad started with CBA straight from University, did stints with Oracle, Epicor and another ERP reseller, before becoming a founding shareholder and executive at Greentree. There at the start, Vlad is responsible for many of the key features that today differentiate Verde software from its competitors. 25 years in the business hasn’t dimmed his enthusiasm – he plays with business software in his spare time!